Primary converting

At Associated Machine Design, we provide completely custom equipment designed to handle pulp, tissue, paperboard, and nonwoven paper materials from 60″ to over 300″ in width. Line speeds of up to 8,000 feet per minute are available, depending on process parameters. Our experienced team of engineers will meet with customers to discuss their specific needs before developing an optimal solution for their specific application. Machines are equipped with PLC controls and HMI capabilities where applicable for easy integration into existing production lines.

custom production winder

Here at Associated Machine Design, Inc., we have a solid background in the design and construction of paper finishing machinery, and the custom production winder shown above is an excellent example of the automated equipment we engineer and build on a regular basis.

A crucial part of the winding process is constant control of the winding material. Our well-engineered control systems incorporated load cell controlled tension feedback, load share controlled torque, and direct acting rider rolls with controlled relieving to ensure uniform forces at a maximum winding speed of 5,000 ft/min. Designed for flexibility, this machine has the capacity to manage 32 to 140 lb. basis weight paper on master rolls up to 180″ in width and 80″ in diameter. Featuring 12 slitters, it can rewind rolls up to 60″ in width on either 3″ or 6″ diameter cores. It is onstructed in full compliance with all electrical and mechanical safety standards, and has an operator friendly interface complete with remote monitoring, production data tracking, as well as many other important features.

We have built several winders with similar features while incorporating location specific design options, such as empty spool kickout rails, automated slitter positioning and web threading systems, infeed rail systems, and more.


Paper Grade: Various Writing Grades
Basis Weight: 32 to 140 lbs / 3,300 sq ft
Tension: 3 to 8 PLI
Web Width: 180 inches
Max Speed: 5,000 fpm
Unwind Diameter: 80 inches
Windup Diameter: 60 inches
Core Size ID: 3 inch and 6 inch

custom tissue calendar

When a client was having difficulty finding a pre-configured calendering solution to fit their individual application, our team at Associated Machine Design, Inc. proposed a custom engineered system that we could build within their budgetary and time constraints.

The result was developing and constructing the calendar machine highlighted here to process various grades of tissue paper. Notable features included an air bag loading system, and a tension control system that was adjustable within a very wide range. It was also designed to successfully produce consistent and uniform surface profiles.


Paper Grade: Tissue
Basis Weight: 32 to 140 lbs / 3,300 sq ft
Loading Range: 0 to 200 PLI
Loading System: Air Bag
Web Width: 204 inches
Maximum Speed: 4,000 fpm
Cooling Roll Diameter: 22 inches
Swimming Roll Diameter: 19 inches

custom Automated reel

Associated Machine Design’s reputation for engineering and producing high quality machinery for the paper industry is well known. This renown brought us the opportunity to provide a turnkey reel system for a local tissue paper manufacturer. Our experienced and talented team of engineers worked in close collaboration with the customer to design a system with advanced control features that fully integrated into their existing plant-wide systems.

Built from the ground up in our Wisconsin manufacturing facility, the automated paper reel highlighted here was designed with the flexibility to manage paper of basis weights from 9.5 to 12 lbs.  It was complete with pressure controlled primary and secondary arms that ensured safe and gentle handling of the fragile product. Sophisticated in its simplicity, it was engineered with minimal wiring and piping to facilitate ease of operation and maintenance, and it also incorporated a comprehensive set of safety features. Constructed for long term reliability, our client was exceptionally satisfied with our design and workmanship.


Paper Grade: Tissue
Basis Weight: 9.5 – 12lbs / 3,000 sq ft
Tension: 1 to 2 PLI
Reel Drum: 36 inch Diameter x 148 inch Face
Web Width: 140 inches
Max Speed: 4,000 fpm
Roll Diameter: 96 inches

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We are part of a family of web handling specialists; each with unique skills gained over years of experience. Together, we help the world’s leading manufacturers leverage texture and other process variables to make their products more effective and enhance their impact in the marketplace; from tissue, plastic films and nonwovens to heavy gauge embossed metal and everything in between.

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1260 Ashwaubenon St.
Green Bay, WI 54304 USA

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